They Became Jaan Tulev, 2015
Screenshot printed on A2 photo paper; a boy choir performing Jaan Tulev´s hit “The Logical Song”.
50 different prints (unique copies that vary in minor details in depicted images) available.
The works of Helena Keskküla and Art Nõukas are strongly connected with taking the details of pop culture’s into pieces and giving them a new meaning; these works are influenced by television, song texts and idols.
“The Logical Song” uses the mechanisms of Estonianization of Western songs, which is a rather common practice in Estonia. The works explore which myths form around the song and its presenter and what kind of shape can the song acquire in the culture decades later. The exhibition touches the boundaries between generations, although the artists will not remain merely analytic by-standers. By restaging the history, they manipulate with the viewers, but at the same time remain its representatives themselves by criticizing the modern age.
The exhibition is composed of four intertwined episodes that revolve around the Estonian translation of Roger Hodgson’s song “The Logical Song”, which gained popularity in the 1970s.
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